The Routledge Companion to Marketing and Sustainability (notice nᵒ 36726)
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| 001 - CONTROL NUMBER | |
| control field | oapen103923 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | oapen |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251217011844.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
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| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
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| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
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| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781003412397 |
| International Standard Book Number | 9781032535043 |
| International Standard Book Number | 9781032535050 |
| 024 7# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 10.4324/9781003412397 |
| Source of number or code | doi |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | oapen |
| Transcribing agency | oapen |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | K |
| Source | thema |
| Subject category code | KC |
| Source | thema |
| Subject category code | KCK |
| Source | thema |
| Subject category code | KJ |
| Source | thema |
| Subject category code | KJJ |
| Source | thema |
| Subject category code | KJS |
| Source | thema |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | De Angelis, Roberta |
| Relationship | aut |
| 245 10 - TITLE STATEMENT | |
| Title | The Routledge Companion to Marketing and Sustainability |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Taylor & Francis |
| -- | Routledge [Imprint] |
| Date of publication, distribution, etc. | 2025 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 490 1# - SERIES STATEMENT | |
| Series statement | Routledge Companions in Marketing, Advertising and Communication |
| 506 0# - RESTRICTIONS ON ACCESS NOTE | |
| Terms governing access | Free-to-read |
| Standardized terminology for access restriction | Unrestricted online access |
| Source of term | star |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This state-of-the-art handbook provides a comprehensive review of recent research and academic thought on the relationship between marketing and sustainability. It combines a 'micro-marketing' approach considering how to market more sustainable goods and services, with a more critical perspective considering the implications of our marketing systems for the future of the planet and humankind. It also balances a traditional socio-economic perspective on marketing with a physical systems perspective considering how the consequences of our consumption and production systems play out over time and space. Bringing together a range of leading international experts from more than a dozen countries, this unique collection addresses both the environmental side of the sustainability agenda, through topics such as product development, packaging and circular economy initiatives, and its social side through topics such as fair trade marketing, bottom-of-the-pyramid initiatives and marketing ethics. A range of key market contexts are discussed including food, mobility, tourism, luxury consumption and sports along with important developments in the field around social marketing, sustainable lifestyles, new information technologies and the need for better marketing of sustainability. Exploring how marketing can meet the challenge of the transition towards a more sustainable economy and a fairer society, this unique volume will be welcomed by researchers, students and practitioners from a variety of fields including marketing, business ethics, sociology and environmental studies. Chapter 23 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution (CC BY) 4.0 license. |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE | |
| Terms governing use and reproduction | Open licence |
| Authority record control number or standard number | https://oapen.org/article/rights |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 'green' approaches to business |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Behavioural economics |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Business and Management |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Business and the environment |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Economics, Finance, Business and Management |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Economics |
| Source of heading or term | thema |
| Topical term or geographic name entry element | Sales and marketing |
| Source of heading or term | thema |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Circular economy |
| Uncontrolled term | community action |
| Uncontrolled term | consumers |
| Uncontrolled term | consumption |
| Uncontrolled term | Environmental impact |
| Uncontrolled term | ethical marketing |
| Uncontrolled term | Macromarketing |
| Uncontrolled term | Marketing |
| Uncontrolled term | Marketing theory and practice |
| Uncontrolled term | micro-marketing |
| Uncontrolled term | production systems |
| Uncontrolled term | Social marketing |
| Uncontrolled term | stakeholder management |
| Uncontrolled term | sustainability |
| Uncontrolled term | sustainable consumption |
| Uncontrolled term | sustainable marketing |
| Uncontrolled term | Sustainable product development |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | De Angelis, Roberta |
| Relationship | edt |
| Personal name | Koenig-Lewis, Nicole |
| Relationship | edt |
| Personal name | Peattie, Ken |
| Relationship | edt |
| Personal name | Strong, Carolyn |
| Relationship | edt |
| 793 0# - | |
| -- | OAPEN Library. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://library.oapen.org/handle/20.500.12657/103923">https://library.oapen.org/handle/20.500.12657/103923</a> |
| Public note | Free-to-read: OAPEN Library/DOAB: description of the publication |
| Access status | 0 |
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